Kids ate the multiplex: How family movies are taking over moviegoing, one blockbuster at a time

As “The Super Mario Galaxy Movie” lands in theaters, coloring stations, collectible popcorn containers and mascot Marios are all in place to entice arguably the most prized moviegoers to Hollywood today

April 2, 2026Updated: April 2, 2026

By JAKE COYLE

Kids ate the multiplex: How family movies are taking over moviegoing, one blockbuster at a time

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